Here are a few simple precautions:
Figure 17.2. With a wrapping object in a single text column, it's unclear to the reader whether to "jump" the picture or continue reading down the column.
Figure 17.3. The vertical positioning of the text-wrap object affects the size of the offset above and below the graphic. In example A the image is carelessly placed causing unequal spacing. In example B, the top of the image is aligned with the x-height of the line of type and the bottom of the image aligned with the baseline of the corresponding line.
To nudge your objects in smaller increments reduce your Cursor Key increment.
Figure 17.4. Example A uses left aligned text. Note the bigger space between text and picture on the left of the wrapping object even though the text-wrap offset is set to 6 points on all four sides. In example B the following changes are made: 1. The text is justified to equalize the space to the left and right of the picture. 2. The graphic has been nudged vertically to align with the cap height of line four. 3. The graphic has been slightly resized and recropped so that the bottom of the picture frame aligns with the baseline of line 12. 4. The bottom offset has been pulled up to allow line 13 to tuck under the image. 5. The line breaks of the text in the left column have been adjusted using discretionary hyphens.
Figure 17.5. When adjusting text wraps, make the cursor key increment smaller for more flexibility.
Wrapping Type Around Irregularly Shaped Graphics
Part I: Character Formats
Going with the Flow
Getting the Lead Out
Kern, Baby, Kern
Sweating the Small Stuff: Special Characters, White Space, and Glyphs
OpenType: The New Frontier in Font Technology
Part II: Paragraph Formats
Aligning Your Type
Paragraph Indents and Spacing
First Impressions: Creating Great Opening Paragraphs
Dont Fear the Hyphen
Mastering Tabs and Tables
Part III: Styles
Stylin with Paragraph and Character Styles
Part IV: Page Layout
Setting Up Your Document
Everything in Its Right Place: Using Grids
Text Wraps: The Good, the Bad, and the Ugly