Tricks of the Podcasting Masters
Tricks of the Podcasting Masters
ISBN: 0789735741
EAN: 2147483647
EAN: 2147483647
Year: 2006
Pages: 162
Pages: 162
Authors: Rob Walch, Mur Lafferty
- Tricks of the Podcasting Masters
- Table of Contents
- Copyright
- Foreword
- About the Authors
- Acknowledgments
- We Want to Hear from You
- Reader Services
- Introduction
- Part I: Laying Your Foundation
- Chapter 1. A Brief History of Podcasting
- Independent Podcaster Resources
- iTunes Enters the Playing Field
- David Versus Goliath?
- Chapter 2. What the Pros are Doing
- Popular Podcasts
- Podfading
- Chapter 3. Podcast Genres
- Audioblogs
- Comedy CastsShock Jocks, Skits, Standup...
- Couple Casts
- Educational
- Gaming
- Godcasts: Religious and Spiritual Podcasts
- The Interview Cast
- Music
- News
- Politics
- Radio Dramas
- Q-Podders
- Sci-Fi
- Sex
- Sports
- Tech Podcasts
- The Written Word
- Others Genres
- Chapter 4. Finding Your Passion
- Why Passion Matters
- Passion Pitfalls
- Why We Podcast
- Part II: Refining Your Podcast and Your Skills
- Chapter 5. Getting Started
- Choosing a Title
- Your Intro
- Chapter 6. Your Script
- Preparation
- Outline or Free Form
- Editing Versus Live
- Time Limits
- Swearing
- Chapter 7. The Art of the Interview
- Finding Guests
- Prep Work for Live Interviews
- Using Skype and Other VoIP Services
- Double-Enders
- Face-to-Face Interviews
- Time-Shifted Interviews
- Interview Flow
- Chapter 8. MusicIssues and Sources
- Licensing Madness
- Free Music Services
- Local Indie Music
- Playing Your Own Music
- Chapter 9. The Audible Written Word
- What Writing Is Podcasted
- Copyright Concerns
- Does Giving Your Work Away Increase Sales?
- Concern for Production Value
- Addressing the Written Word
- Chapter 10. The Great Editing Debate
- Why You Should Edit
- Why You Shouldn t Edit
- Listen Before You Upload
- Chapter 11. Keeping the Podcast Consistent
- Maintaining a Consistent Release Schedule
- Keeping the Format Consistent
- Consistent Volume Levels
- Chapter 12. You re Nothing Without Your Audience
- Using Forums to Interact with Listeners
- Soliciting Listener Feedback
- Incorporating Your Audience
- Your Show Notes Are Your Podcast s Map
- Part III: Marketing and Promotion
- Chapter 13. Using Your Site as a Marketing Tool
- Your Choices
- You, the Producer
- Chapter 14. Using Promos to Hype Your Podcast
- Why Promos Are Necessary
- Chapter 15. Getting the Word Out
- When to Promote
- Voting Sites
- Podcast Networks
- Community Building
- Podcasting Directories
- Chapter 16. How to Find Newbie Listeners
- Contacting Local Media
- Press Releases
- Online Message Boards and Forums
- craigslist and Other Boards
- Guerilla Marketing Tricks
- Chapter 17. Business Planning
- Balancing the Costs
- Personal Podcasts
- Corporate and Small Business Podcasts
- Chapter 18. Generating Revenue
- Tracking Stats and Getting Listener Info
- Creating a Media Kit
- Advertising and Sponsorship
- Joining Affiliate Programs
- Selling Swag
- Tip Jar
- Premium Feeds
- Unique and Interesting Methods
- Chapter 19. Podcasting as a Marketing Tool
- Business in General
- Movies, TV, and Radio
- Churches and Nonprofits
- Education
- Nongovernmental Organizations
- Government Agencies
- Where to Go from Here
- Appendices
- Appendix A. Microphone and Voice Tips
- Get to Know Your Microphone
- Situate Yourself Comfortably
- Whom Are You Talking To?
- Don t Be Afraid to Start Over
- Watch Those Levels
- If Editing, Mark Your File When You Mess Up
- Join Toastmasters
- Appendix B. Creative Commons Explained
- Appendix C. Websites for More Information
- Tutorials
- Podcasting News and Reviews
- Index
- SYMBOL
- A
- B
- C
- D
- E
- F
- G
- H
- I
- J
- K
- L
- M
- N
- O
- P
- Q
- R
- S
- T
- U
- V
- W
- X
- Y
Tricks of the Podcasting Masters
ISBN: 0789735741
EAN: 2147483647
EAN: 2147483647
Year: 2006
Pages: 162
Pages: 162
Authors: Rob Walch, Mur Lafferty