Not surprisingly, one of the most popular genres in podcasting is technology-focused shows. After all, anyone creating a podcast is already pretty comfortable with tech, and most of the early listeners of podcasts were also very tech savvy. Over time, there will be more "flashing 12's" listening to and creating podcasts. But there will always be a hungry base of listeners eager to hear about the latest in tech news and development. Table 3.16 offers a small and diverse sampling of what is out there in the way of tech podcastsfrom PC focused to Mac focused, to all tech issues in general to tech issues for teenagers, or to those interested in digital photography. The variety of tech podcasts is vast.
Typical PC User
Victor Cajiao hosts this podcast from California. Like his tag line, "help for the rest of us," states, this is a podcast where the typical PC user can come to learn about new ideas and to share and hopefully get answers for his or her problems. Victor is a friendly host, and you can really feel his passion for his listeners. The show is released about three times a week, and the average length is 30 minutes per episode. The show is G-rated.
Christopher produces this podcast out of New York City. Not all podcasters have to be between the ages of 30 and 44, and Christopher proves that by podcasting while he is still in high school. He is normally joined by a cast of other teenage podcasters, or he is out interviewing the biggest names in technology. Additional hosts include Alexander, Anthony, Eugene, Jack, and Mike. This show is released about once a week, and the typical length varies from 15 minutes to 1 hour. The show is PG-rated.
This Week in Tech
Hosted by Leo Laporte of TechTV/ZDTV fame, and joined with a cast comprised of the who's who in TechTV reporting, this show is released every Sunday at midnight, because that is basically the only time the Internet can handle the strain of all their loyal listeners downloading the show at once. The typical length of the show is 1 hour per episode. The show is G-rated.
Adam Christianson has one of the most popular Mac podcasts, with a loyal audience of well over 12,000 subscribers. If you are at all interested in the Mac platform, then this is a must-listen-to podcast. Six to eight shows are released every month, with an average length varying from 30 minutes to 1 hour. The show is G-rated.
Thriving as a Tech Podcaster
Ninety-nine percent of people who podcast will never reach the size audience that Leo Laporte has been able to reach with TWiT. If that fact bothers you, then you should give serious thought to why you're podcasting to begin with. Victor articulated it very well when he said that you have to have heart for a subject before you can have brains for it. There is plenty of room for additional RSS feeds in the tech genre; you just need to make sure that the subject you decide to podcast on is something you would want to subscribe to yourself.