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Real-World .NET Applications - page 1
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Kuniavsky M.
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Table of Contents
Table of Contents
BackCover
Observing the User Experience - A Practitioner s Guide to User Research
Foreword
Preface
Who Are You?
What s Not in This Book?
Acknowledgments
Part I: Why Research is Good and How it Fits into Product Development
Chapter 1: Typhoon: A Fable
The Short History of Typhoon
Chapter 2: Do a Usability Test Now
What Did You Learn?
What to Do Next
Chapter 3: Balancing Needs Through Iterative Development
Success for End Users Is ...
Success for Advertisers Is ...
Success for the Company Is ...
A System of Balance: Iterative Development
Iterative Development and User Research
Example: A Scheduling Service
Chapter 4: The User Experience
Information Architecture
Interaction Design
Identity Design
The User Experience Researcher
Part II: User Experience Research Techniques
Chapter 5: The Research Plan
Goals
Schedules
Budgets
Research Plan for Company X
Summary
Maintenance
Chapter 6: Universal Tools: Recruiting and Interviewing
Interviewing
Chapter 7: User Profiles
When to Do It
How to Do It
Using Profiles
Example
Chapter 8: Contextual Inquiry, Task Analysis, Card Sorting
Contextual Inquiry
Task Analysis
Card Sorting
Chapter 9: Focus Groups
When Focus Groups Are Appropriate
How to Conduct Focus Groups
Focus Group Analysis
Example
Chapter 10: Usability Tests
When to Test
How to Do It
How to Analyze It
Example
Chapter 11: Surveys
When to Conduct Surveys
How to Field a Survey
How to Analyze Survey Responses
Follow-Up and Ongoing Research
Chapter 12: Ongoing Relationships
Background
Diaries
Advisory Boards
Beta Testing
Telescoping
Taking the Longer View
Chapter 13: Log Files and Customer Support
The Customer Support Process
Collecting Comments
Reading Comments
Organize and Analyze Them
Log Files
What s in a Log File, and What s Not
Logs and Cookies
Some Useful Metrics
Extracting Knowledge from Data
Chapter 14: Competitive Research
When Competitive Research Is Effective
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Kuniavsky M.
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