Index_X
Base SAS 9.1 Procedures Guide, Volumes 1, 2, 3 and 4
ISBN: 1590472047
EAN: 2147483647
EAN: 2147483647
Year: 2004
Pages: 142
Pages: 142
Authors: SAS Publishing
- Chapter I e-Search: A Conceptual Framework of Online Consumer Behavior
- Chapter II Information Search on the Internet: A Causal Model
- Chapter IV How Consumers Think About Interactive Aspects of Web Advertising
- Chapter VII Objective and Perceived Complexity and Their Impacts on Internet Communication
- Chapter XVI Turning Web Surfers into Loyal Customers: Cognitive Lock-In Through Interface Design and Web Site Usability