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Digital Food Photography
Digital Food Photography
ISBN: 1592008208
EAN: 2147483647
Year: 2006
Pages: 84
Authors:
Lou Manna
BUY ON AMAZON
Digital Food Photography
Table of Contents
Copyright
Acknowledgments
About the Author
Introduction
The Saliva Factor: Let s Cook Up Some Food Photos
Chapter 1. The Key Ingredient: Pixels
The Way It Was: Working with Film
The Digital Age
The Digital Process
Digital Advantage
Digital Challenges
Chapter 2. Digital Photography: The Necessities
Selecting a Digital Camera and Accessories
Understanding and Using Your Digital Camera
Chapter 3. Who s Digesting It: Advertising, Packaging, Public Relations, and the Media
Questions, Questions, Questions
The Digital Reality Check
Shooting for Advertising, Packaging, Media Usage, and Public Relations
Tabasco
Barilla
Chapter 4. Who s Doing the Cooking: Working with Food Stylists
What Is a Food Stylist?
Pre-Production
At the Shoot
Food-Styling Trends
Food-Styling Techniques and Tricks
Chapter 5. Prop Styling: Who s Doing the Shopping?
The Creative Process
Basic Considerations
Locating Props
At the Shoot
Understanding Style
A Visual Comparison of Prop Styles
Chapter 6. Grabbing Your Attention: Composition
Impact and Proportion
Depth of Field
A Visual Comparison of Compositions
Chapter 7. The Recipe for Light
The Importance of Proper Exposure
Lighting for Digital Food Photography
A Visual Comparison of Lighting Setups
Chapter 8. The Digital Spice: Retouching
Adobe Photoshop
Setting Up the Digital Workstation
Organizing Your Data
The Art of Retouching Food: Using Adobe Photoshop
Preparing for Reproduction
Chapter 9. Get Cooking and Make Some Money: Getting into the Business
Overhead
Marketing Yourself to Clients and Agents
Stock Photography
Creative Team
Database and Image Storage
Financial Matters
Saving for the Future
Protecting Yourself
Copyright Issues
Photo Credits
Index
A
B
C
D
E
F
G
H
I
L
M
N
O
P
Q
R
S
T
U
V
W
Z
Digital Food Photography
ISBN: 1592008208
EAN: 2147483647
Year: 2006
Pages: 84
Authors:
Lou Manna
BUY ON AMAZON
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