Marketing & Sales

Web Systems Design and Online Consumer Behavior20041591403278
The Science of Sales Success(c) A Proven System for High Profit, Repeatable Results20060814415997
The 10 Immutable Laws of Power Selling20030071416617
Strategic Negotiation. A Breakthrough Four-Step Process for Effective Business Negotiation20030793183049
Strategies That Win Sales. Best Practices of the World's Leading Organizations20030793188601
The Seven Keys to Managing Strategic Accounts20030071417524
Why Customers Come Back. How to Create Lasting Customer Loyalty20031564146952
The Humane Interface. New Directions for Designing Interactive Systems ACM Press Series20001591403723
Don't Think Pink(c) What Really Makes Women Buy(c) and How to Increase Your Share of This Crucial Market2006081440815X
Why People Buy Things They Don't Need. Understanding and Predicting Consumer Behavior20030793186021
Full Frontal PR[c] Getting People Talking About You, Your Business, or Your Product 20051576600998
Innovation Games(c) Creating Breakthrough Products Through Collaborative Play20060321437292
Electronic Commerce (Networking Serie 2003)20041584500646
The Online Rules of Successful Companies. The Fool-Proof Guide to Building Profits20010130668427
Ambient Findability20050596007655
Why CRM Doesn't Work(c) How to Win by Letting Customers Manage the Relationship20031576601323
Google Advertising Tools. Cashing in with AdSense, AdWords, and the Google APIs20040596101082
Make Easy Money with Google. Using the AdSense Advertising Program20030321321146
The Art of Advertising. CEOs from BBDO, Mullin Advertising & More on Generating Creative Campaigns & Building Successful Brands20021587622319
Search Engine Advertising. Buying Your Way to the Top to Increase Sales20040321495993
Ethics in Public Relations. A Guide to Best Practice2004074945332X
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