Section 13.5. Action Items


13.5. Action Items

To prepare to start creating programs that use the AdWords API, you should:

  • Understand what kind of AdWords client the AdWords API is intended to benefit (large customers or those who manage many accounts).

  • Have a look at the AdWords API home page and documentation center.

  • Understand the purpose of a WSDL file and at least scan some of the AdWords API services WSDL files.

  • Choose a development language and SOAP toolkit.

  • Understand the purpose of the eight different AdWords API services.

  • Obtain a developer token and a My Client Center logon (if you don't already have one).



Google Advertising Tools. Cashing in with AdSense, AdWords, and the Google APIs
Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs
ISBN: 0596101082
EAN: 2147483647
Year: 2004
Pages: 145
Authors: Harold Davis

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