Introduction


Introduction and Overview

Intercultural management is an emerging but increasingly vital area of investigation. It is of particular interest to global managers who work for multinational corporations that are located in different countries. It also has something to offer managers who work for diversified enterprises with plants and branches in different locations that are not necessarily in different countries. Essentially, intercultural management concerns itself with the management of workforces functioning in culturally different operating contexts. The cultural differences can be particularly stark when comparison is done across countries . It can be just as much in evidence in companies that have different branches, each branch being imbued with a distinctive cultural heritage.




Intercultural Management
Intercultural Management: MBA Masterclass (MBA Masterclass Series)
ISBN: 0749435828
EAN: 2147483647
Year: 2002
Pages: 98
Authors: Nina Jacob

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