Table of Contents

Web Site Cookbook
By Doug Addison
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Publisher: O'Reilly
Pub Date: February 2006
Print ISBN-10: 0-596-10109-0
Print ISBN-13: 978-0-59-610109-1
Pages: 280

Table of Contents  | Index

		Copyright
		Dedication
		Preface
			Assumptions
			Other Sources
			Conventions Used in This Book
			How to Contact Us
			Safari® Enabled
			Acknowledgments
		Chapter 1.  Web Server Setup
			Introduction
			Recipe 1.1.  Registering a Domain Name
			Recipe 1.2.  Managing and Protecting a Domain Name
			Recipe 1.3.  Choosing a Server Platform and Hosting Plan
			Recipe 1.4.  Enabling Server-Side Includes
			Recipe 1.5.  Setting the Default Filename for a Directory or Entire Site
			Recipe 1.6.  Making Sure Your Web Site Loads With and Without the "www" Prefix
			Recipe 1.7.  Creating and Accessing Directories Outside the Web Site Root Directory
			Recipe 1.8.  Automating Routine Tasks
			Recipe 1.9.  Restarting Your Web Server
			Recipe 1.10.  Monitoring Web Server Activity
			Recipe 1.11.  Building an Easy-to-Maintain Web Site with Free Tools
		Chapter 2.  Site Planning and Setup
			Introduction
			Recipe 2.1.  Writing a Functional Specification for Your Site
			Recipe 2.2.  Assessing Available Materials for a Site
			Recipe 2.3.  Organizing Your Files in Directories
			Recipe 2.4.  Establishing a Naming Convention for Your Files
			Recipe 2.5.  Establishing a Naming Convention for Page Titles
			Recipe 2.6.  Establishing a Naming Convention for Your Variables
			Recipe 2.7.  Downloading All Files from a Site
			Recipe 2.8.  Making URLs Easy to Find and Remember
			Recipe 2.9.  Creating a Flowchart for Complex Site Functionality
		Chapter 3.  Page Design and Navigation
			Introduction
			Recipe 3.1.  Choosing Between a Flexible and Fixed Layout
			Recipe 3.2.  Creating a Color Scheme
			Recipe 3.3.  Making Room for All Your Navigation
			Recipe 3.4.  Designing Pages for Advertisements
			Recipe 3.5.  Expanding Your Web Site
			Recipe 3.6.  Adding Background Images
			Recipe 3.7.  Creating Breadcrumb Links
			Recipe 3.8.  Creating a Link Menu to Other Pages
			Recipe 3.9.  Creating Navigation That Does Not Link to Itself
		Chapter 4.  Formatting Text and Code
			Introduction
			Recipe 4.1.  Writing Standards-Compliant Web Pages
			Recipe 4.2.  Displaying Foreign and Special Characters
			Recipe 4.3.  Choosing Type Sizes for Display and Body Text
			Recipe 4.4.  Including Dynamic Content in Static Pages
			Recipe 4.5.  Adding a Discretionary Hyphen to Long Words
			Recipe 4.6.  Dividing a Text Block into Multiple Pages
			Recipe 4.7.  Reformatting Database Content as HTML
			Recipe 4.8.  Optimizing Web Page Code
		Chapter 5.  Formatting Graphics
			Introduction
			Recipe 5.1.  Optimizing Your Images
			Recipe 5.2.  Creating a Web-Friendly Logo
			Recipe 5.3.  Slicing and Recombining Complex Images
			Recipe 5.4.  Choosing Clip Art and Stock Photos
			Recipe 5.5.  Disabling Image Download
			Recipe 5.6.  Creating Watermarked Images on the Fly
		Chapter 6.  Displaying and Delivering Information
			Introduction
			Recipe 6.1.  Explaining Who's Responsible for Your Site
			Recipe 6.2.  Writing Meaningful Link Text
			Recipe 6.3.  Adding Preview Information to Links
			Recipe 6.4.  Creating Effective Pop-up Windows
			Recipe 6.5.  Randomizing Text or Images
			Recipe 6.6.  Highlighting the Search Term
			Recipe 6.7.  Embedding RSS Feeds on Your Site
			Recipe 6.8.  Creating an RSS Feed from Database Content
			Recipe 6.9.  Adding a Poster Frame to a QuickTime Movie
			Recipe 6.10.  Creating a Printer-Friendly Version of Your Site
			Recipe 6.11.  Generating Downloadable Files Dynamically
			Recipe 6.12.  Offering Your Site on Mobile Devices
		Chapter 7.  Interacting with Visitors
			Introduction
			Recipe 7.1.  Preventing Blank Form Fields
			Recipe 7.2.  Duplicating Form Field Data
			Recipe 7.3.  Using Sample Input to Reduce Errors
			Recipe 7.4.  Formatting User-Entered Information
			Recipe 7.5.  Generating Form Menu Choices from a Database
			Recipe 7.6.  Storing Multiple Values in One Database Field
			Recipe 7.7.  Using a Graphical Character String for Form Authentication
			Recipe 7.8.  Putting Additional Information in mailto Links
			Recipe 7.9.  Send Visitor Messages to Your Mobile Phone
			Recipe 7.10.  Using Cookies to Remember Visitor Choices
			Recipe 7.11.  Internationalizing Your Web Site Problem
			Recipe 7.12.  Creating an Email Newsletter
		Chapter 8.  Promotion and E-Commerce
			Introduction
			Recipe 8.1.  Turning Site Traffic into Loyal Visitors and Customers
			Recipe 8.2.  Creating an Effective Landing Page
			Recipe 8.3.  Creating a Favicon
			Recipe 8.4.  Forcing a Secure Connection
			Recipe 8.5.  Creating a Self-Signed SSL Certificate
			Recipe 8.6.  Disabling a Form Submit Button After the First Click
			Recipe 8.7.  Creating Complex Select Menus with optgroup
			Recipe 8.8.  Protecting Your Site from Fraud
			Recipe 8.9.  Generating Income from Traffic and Content
			Recipe 8.10.  Tracking and Blocking Visitors Based on Their IP Numbers
			Recipe 8.11.  Soliciting Donations and Contributions
		Chapter 9.  Maintenance and Troubleshooting
			Introduction
			Recipe 9.1.  Handling Requests for Missing or Relocated Pages
			Recipe 9.2.  Adding the Referring Page to a Form
			Recipe 9.3.  Improving Site Performance
			Recipe 9.4.  Tracking and Documenting Site Changes
			Recipe 9.5.  Modifying an Auto-Indexed File List to Match Your Site's Design
			Recipe 9.6.  Converting Source Documents to Web Pages
			Recipe 9.7.  Coordinating Site Updates and Testing
			Recipe 9.8.  Taking Care of Your Database
			Recipe 9.9.  Evaluating Your Site with Metrics
			Recipe 9.10.  Developing Test Procedures for Your Site
			Recipe 9.11.  Preventing Email Address Harvesting
		About the Author
		Colophon
		Index