Chapter 5: Understanding Emergent M-Commerce Services by using Business Network Analysis: The Case of Finland

Tommi Pelkonen, Helsinki School of Economics, Finland

Nikhilesh Dholakia, University of Rhode Island, USA

Copyright 2004, Idea Group Inc. Copying or distributing in print or electronic forms without written permission of Idea Group Inc. is prohibited.


Successful m-commerce business models depend on complex networks of business relationships, comprising telecommunications service providers, mobile device makers, financial linkage providers, and various third-party value-adding companies. In this chapter, we will discuss such business relationship networks in the context of Finland, and offer general guidance for the formation and sustenance of effective business networks for m-commerce players worldwide.

Wireless Communications and Mobile Commerce
Wireless Communications and Mobile Commerce
ISBN: 1591402123
EAN: 2147483647
Year: 2004
Pages: 139 © 2008-2017.
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