List of Getting It Right

Chapter 2: What We Need: More Than You Ever Imagined

Getting It Right

Chapter 3: If Consumer Spending is the Engine of the Economy, Then Discretionary Spending is the "GAS"

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Getting It Right

Getting It Right

Chapter 4: The 14 Justifiers that Give Consumers Permission to Buy

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Getting It Right

Getting It Right

Getting It Right

Getting It Right

Getting It Right

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Chapter 5: What Things People Buy that They Don't Need

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Chapter 9: Trends that Impact Why People Buy Things They Don't Need

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Getting It Right