Topics Covered in This Chapter
Chapter 2. Design Objectives
Everything factual is, in a sense, theory. The blue of the sky exhibits the basic laws of chromatics. There is no sense in looking for something behind phenomena; they are theory.
G OETHE
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Database Design for Mere Mortals: A Hands-On Guide to Relational Database Design
ISBN: 0201694719
EAN: 2147483647
EAN: 2147483647
Year: 2002
Pages: 203
Pages: 203
Authors: Michael J. Hernandez
- Chapter I e-Search: A Conceptual Framework of Online Consumer Behavior
- Chapter IV How Consumers Think About Interactive Aspects of Web Advertising
- Chapter V Consumer Complaint Behavior in the Online Environment
- Chapter XI User Satisfaction with Web Portals: An Empirical Study
- Chapter XVI Turning Web Surfers into Loyal Customers: Cognitive Lock-In Through Interface Design and Web Site Usability