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Part II: What Needs to Change
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Chapter List
Chapter 6: Permission in Action—The Internet as a Permission-Only Zone
Chapter 7: Type, Point, Click, and Send Now—Cheaper and faster than a letter, less intrusive than a phone call, less hassle than a fax
Chapter 8: Who’s Minding the Store?: CMR Is Not About How You Look At Customers—It’s About How Customers Look At You
Chapter 9: Personalization Technology—Boon or Bust? Empowering the Customer Requires More than Just Personalization
Chapter 10: But What About the Loyalty Card?—Does CMR Mean the End of Traditional Loyalty Marketing?
Chapter 11: No Card? No Problem! Customers Tell Us a Lot Without Volunteering Personal Information
Chapter 12: All Cows Look Alike: Brand Building—It Begins and Ends with the Customer
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Why CRM Doesnt Work: How to Win By Letting Customers Manage the Relationship
ISBN: 1576601323
EAN: 2147483647
Year: 2003
Pages: 141
Authors:
Frederick Newell
,
Seth Godin
BUY ON AMAZON
Beginners Guide to DarkBASIC Game Programming (Premier Press Game Development)
Welcome to DarkBASIC
Characters, Strings, and Text Output
Number Crunching Mathematical and Relational Operators and Commands
Basic Graphics Commands
Appendix A Answers to the Chapter Quizzes
Programming Microsoft ASP.NET 3.5
Creating Bindable Grids of Data
ASP.NET Mobile Controls
The HTTP Request Context
ASP.NET Security
Data-Bound and Templated Controls
Cisco ASA: All-in-One Firewall, IPS, and VPN Adaptive Security Appliance
Deployment Scenarios Using ACLs
Summary
Advanced Features
Summary
Transparent Firewalls
Web Systems Design and Online Consumer Behavior
Chapter II Information Search on the Internet: A Causal Model
Chapter VII Objective and Perceived Complexity and Their Impacts on Internet Communication
Chapter XI User Satisfaction with Web Portals: An Empirical Study
Chapter XIII Shopping Agent Web Sites: A Comparative Shopping Environment
Chapter XVII Internet Markets and E-Loyalty
Python Programming for the Absolute Beginner, 3rd Edition
Images
Canvas
Building a Better Mouse Trap
PyTree: A Generic Tree Object Viewer
Extending Python
Understanding Digital Signal Processing (2nd Edition)
DISCRETE LINEAR SYSTEMS
AN INTRODUCTION TO FINITE IMPULSE RESPONSE (FIR) FILTERS
Chapter Nine. The Discrete Hilbert Transform
WHY CARE ABOUT THE HILBERT TRANSFORM?
Appendix F. Digital Filter Terminology
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