Feeling Good

This is a discussion of value. As I mentioned earlier, "the purpose of every product or service is to solve a problem or fill a need." More importantly, the bottom line on any product or service is that it should make the customer feel good. Feeling good is the object of every purchase whether it is a product or a service. Providing value to the customer ultimately makes them feel good.

Why Customers Come Back. How to Create Lasting Customer Loyalty
Why Customers Come Back: How to Create Lasting Customer Loyalty
ISBN: 1564146952
EAN: 2147483647
Year: 2003
Pages: 110

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