Index[SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [Q] [R] [S] [T] [U] [V] [W] [X] [Y] [Z] natural language queries 2nd "natural language" search engine, Ask Jeeves as 2nd natural results [See organic results] navigational searchers 2nd 3rd 4th 5th 6th 7th 8th 9th as expecting Web site home page 2nd as frustrated by affiliate Web sites 2nd 3rd 4th confusion of, as caused by search queries good Web page descriptions, as important to 2nd 3rd navigational searches as among most popular 2nd 3rd as important to market awareness Web sites 2nd as sometimes ambiguous 2nd competition among, as low 2nd examples of 2nd marketing for 2nd 3rd 4th "negative" Web sites protection of brand names from 2nd 3rd 4th 5th Netscape use of Google AdWords by 2nd non-HTML documents, as handled by search engines 2nd nonprofit organizations, Web sites of [See behavior models, for different Web site types;persuasion, Web sites engaged in] nontext elements, careful use of alternate (alt) text embedded scripts and style sheets 2nd images 2nd text formatted in images 2nd Northern Light (search engine) 2nd |