FAQ 3.07 Should an organization use OO on all its projects?

No!

The organization is in some business other than OO programming, and technology is a means to an end. Developers might want to use OO because it is intellectually stimulating, but the people in charge have other goals and probably don't care what sort of technology is employed.

The message for developers is to focus presentations and justifications on achieving business goals, and make sure that OO is presented as an effective tool for achieving the desired business results rather than as a "cool" techie thing. Show why it's relevant. Above all, don't use the "it's the latest and greatest" argument as a justification: that angle has been overused for too many years and almost always turns off the listener. Also, don't use the "it will keep the developers happy" approach: most managers think that they are the people who need to be kept happy and that developers are transient, replaceable components.