FURTHER READING

  • McHugh, P. (1999). Making It Big in Software - a guide to success for software vendors with growth ambitions. Tiverton, Devon, NW: Rubic Publishing.

  • Moore, G. A. (1991). Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. HarperBusiness.

  • SEI, The Software Engineering Institute. (2000). A Framework for Software Product Line Practice - Version 3.0. Carnegie Mellon University Retrieved on January 26, 2001 at URL: http://www.sei.cmu.edu/plp/frame_report/what.is.a.PL.htm.

  • Shapiro, C. & Varial, H. R. (1999). Information Rules, A Strategic Guide to the Network Economy. Boston, MA: Harvard Business School Press.

  • Steinmueller, E. W. (1996). The U.S. software industry: An analysis and interpretative history. In D. C. Mowery (Ed.), The International Computer Software Industry: A Comparative Study of Industry Evolution and Structure. New York. Oxford University Press.



Annals of Cases on Information Technology
SQL Tips & Techniques (Miscellaneous)
ISBN: B001KZAZTK
EAN: 2147483647
Year: 2005
Pages: 367

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