Why I Wrote This Book

I wrote this book for one simple reason: I was sick and tired of seeing small business owners getting ripped off by unscrupulous Web consultants and ISPs. (You'll read some real-life horror stories throughout this book.) I wanted to empower people like you by taking the mystery out of the Internet and Web publishing so you can use them to your benefit.

Let's face it: unless your business is in the computer industry, you probably don't know much about computers. That's fine ”you don't have to. But if you want to build a Web presence, you need to understand enough about the process to prevent hungry (or greedy) consultants and ISPs from taking advantage of you.

That's where I can help. I might not be totally objective (I do have my opinions ), but I am honest. I'll give you the facts and the benefit of my experience. I'm on your side. I'm not trying to sell anything (other than this book, of course), so I'm not motivated to lie or stretch the truth ”like the Internet professionals who want your business.