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Innovation Games: Creating Breakthrough Products Through Collaborative Play

ISBN: 0321437292
EAN: 2147483647

Year: 2006
Pages: 144

Authors: Luke Hohmann

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• Innovation Games: Creating Breakthrough Products Through Collaborative Play
• Table of Contents
• Copyright
• Praise for Innovation Games
• About the Author
• Foreword
• Preface
• Acknowledgments
• Part One: The Why and the How of Innovation Games
• What Are Innovation Games?
• Organizing and Using Innovation Games
• Innovation Games as a Market Research Technique
• What Makes Innovation Games Special?
• The Innovation Games Process
• Selecting the Right Innovation Game
• Planning Your Innovation Game
• Organizing Your Team
• Processing the Results of Your Innovation Game
• Innovation Games and Customer-Centric New Product Innovation Processes
• Using Innovation Games to Feed Product Requirements
• Using Innovation Games with Customer Advisory Boards
• Summary
• Part Two: The Games
• Prune the Product Tree
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Prune the Product Tree
• Remember the Future
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Remember the Future
• Spider Web
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Spider Web
• Product Box
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Product Box
• Buy a Feature
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Buy a Feature
• Start Your Day
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Start Your Day
• Show and Tell
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Show and Tell
• Me and My Shadow
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Me and My Shadow
• Give Them a Hot Tub
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Give Them a Hot Tub
• The Apprentice
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use the Apprentice
• 2020 Vision
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use 2020 Vision
• Speed Boat
• The Game
• Why It Works
• Preparing for the Game
• Playing the Game
• Processing the Results
• How I Can Use Speed Boat
• Part Three: Tools and Templates
• Phase One Planning in Greater Detail
• Customizing Games for Your Event
• Sample Agenda for an Innovation Game
• Sample Invitation Letter
• Thank You Letter Template
• AirIT Sample Thank You Letter
• Basic Materials Checklists
• Frequently Asked Questions (FAQs)
• Facilitating a Terrific Innovation Game Session
• Conclusion
• Index
• A
• B
• C
• D
• E
• F
• G
• H
• I
• K
• L
• M
• N
• O
• P
• Q
• R
• S
• T
• U
• V
• W
• Page #142 (Index)
• Page #143 (Index)