Marketing & Sales

The Science of Sales Success(c) A Proven System for High Profit, Repeatable Results1st20060814415997
The 10 Immutable Laws of Power Selling1st20030071416617
Strategic Negotiation. A Breakthrough Four-Step Process for Effective Business Negotiation1st20030793183049
Strategies That Win Sales. Best Practices of the World's Leading Organizations1st20030793188601
The Seven Keys to Managing Strategic Accounts1st20030071417524
Don't Think Pink(c) What Really Makes Women Buy(c) and How to Increase Your Share of This Crucial Market1st2006081440815X
Why People Buy Things They Don't Need. Understanding and Predicting Consumer Behavior1st20030793186021
Web Systems Design and Online Consumer Behavior1st20041591403278
Why Customers Come Back. How to Create Lasting Customer Loyalty1st20031564146952
Innovation Games(c) Creating Breakthrough Products Through Collaborative Play1st20060321437292
The Humane Interface. New Directions for Designing Interactive Systems ACM Press Series1st20001591403723
Electronic Commerce (Networking Serie 2003)1st20041584500646
The Online Rules of Successful Companies. The Fool-Proof Guide to Building Profits1st20010130668427
Ambient Findability1st20050596007655
Why CRM Doesn't Work(c) How to Win by Letting Customers Manage the Relationship1st20031576601323
Google Advertising Tools. Cashing in with AdSense, AdWords, and the Google APIs1st20040596101082
Make Easy Money with Google. Using the AdSense Advertising Program1st20030321321146
The Art of Advertising. CEOs from BBDO, Mullin Advertising & More on Generating Creative Campaigns & Building Successful Brands1st20021587622319
Search Engine Advertising. Buying Your Way to the Top to Increase Sales1st20040321495993
Ethics in Public Relations. A Guide to Best Practice1st2004074945332X
Full Frontal PR[c] Getting People Talking About You, Your Business, or Your Product 1st20051576600998