“People expect me, as the CEO, to talk about innovation and operating excellence and client care, our corporate capabilities. But I could talk until I’m blue in the face and it wouldn’t be as impactful as when employees talk about these values during a service-award presentation.”
—Kent Murdock, CEO, O.C.Tanner
Remember the buddy system? It teaches us to never go it alone. On the mountain, this rule saves lives. In the office, it saves companies.
Through recognition, employees share the burden of spreading your company’s mission, vision and values throughout the organization. They illustrate the company brand, vision, values and strategy through their everyday activities and priorities. They live it. They embrace it. And they teach it to each other through example.
So you don’t have to do it all alone.
And that’s an incredible benefit, because second only to their direct supervisor, employees most value recognition and direction from their peers.
Recognize. Because the company you save may be your own.