|
Wealth of Nations, The (Smith), 107
whose/who's, 223
win/loss analysis, 189–191, 207–209
win themes, 116–119
defined, 116
developing, 116–117
examples of, 117–118
supporting, 118–119
word choice, 216–226
acronyms, 64–65, 234
clich s, 124, 225–226
converting verbs to nouns, 225
dangling participles, 217–218
jargon, 64–67, 216–217, 234
knotty words, 221–225
misplaced adverbial modifiers, 218–219
noun clusters, 219–221
squinting modifiers, 218
word length and, 65, 214–215
word processing, 201, 235, 236–238
writers, proposal, 6–7, 201, 241–242
|