index_T

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target URLs (landing pages) ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚  broken links, as cause for listing rejection ‚   2nd ‚  
‚   ‚   ‚   ‚  broken links, testing for ‚   2nd ‚  
Telebrands
‚   ‚   ‚   ‚  domain name of, as advertised on television ‚   2nd ‚  
Teoma.
‚   ‚   ‚   ‚  search results, as generated by its own database ‚   [See also Ask Jeeves/Teoma]2nd ‚   [See also Ask Jeeves/Teoma]
text components
‚   ‚   ‚   ‚  optimizing search engines ‚   2nd ‚  
third-party e-commerce web pages
‚   ‚   ‚   ‚  as inaccessible to search engines ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚  
‚   ‚   ‚   ‚  static product pages, using in place of ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚  Trusted Feed, as able to index ‚   2nd ‚  
third-party tracking URLs, to monitor Internet sales
‚   ‚   ‚   ‚  how they work ‚   2nd ‚  
‚   ‚   ‚   ‚  Submit URL programs, as not supporting ‚   2nd ‚  
‚   ‚   ‚   ‚  Trusted Feed programs, as supporting ‚   2nd ‚  
‚   ‚   ‚   ‚  use of, as enabling quick removal of site pages from company databases ‚   2nd ‚  
Thurow, Shari (Grantastic Designs) ‚   2nd ‚  
‚   ‚   ‚   ‚  Search Engine Visibility (book) ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  search engine submission checklist ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚  
tracking URLs
‚   ‚   ‚   ‚  as used to monitor affiliates ‚   2nd ‚   3rd ‚   4th ‚  
tracking URLs, as used to monitor advertising results ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚   7th ‚   8th ‚   9th ‚  
‚   ‚   ‚   ‚  as generated by Be Free My Affiliate Program ‚   2nd ‚  
‚   ‚   ‚   ‚  as needed for each campaign component ‚   2nd ‚   3rd ‚  
‚   ‚   ‚   ‚  as used to detect click fraud ‚   2nd ‚  
‚   ‚   ‚   ‚  examples of
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  for car insurance company ‚   2nd ‚   3rd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  using 1ShoppingCart.com ‚   2nd ‚   3rd ‚   4th ‚   5th ‚  
‚   ‚   ‚   ‚  setting up ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚   7th ‚   8th ‚  
‚   ‚   ‚   ‚  using, with e-zine promotions ‚  
trademark infringement ‚   2nd ‚   3rd ‚  
‚   ‚   ‚   ‚  companies handling ‚   2nd ‚  
‚   ‚   ‚   ‚  comparison paqes, as form of ‚   2nd ‚  
‚   ‚   ‚   ‚  complaints
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  as handled by agencies or lawyers ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  information needed to file ‚   2nd ‚   3rd ‚   4th ‚   5th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  responses to, by search engines, as slow ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  search engines, as preferring clients to handle themselves ‚   2nd ‚  
‚   ‚   ‚   ‚  deterrence methods
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  " cease and desist" letters ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚  enforcement of search engine policies on, as inconsistent ‚   2nd ‚  
‚   ‚   ‚   ‚  international instances of, as prosecuted ‚   2nd ‚  
‚   ‚   ‚   ‚  legal loopholes
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  trademark purchasing, as not illegal ‚   2nd ‚  
‚   ‚   ‚   ‚  Mark Nutritionals v. Overture (case) ‚   2nd ‚  
‚   ‚   ‚   ‚  monitoring of, as not done by search engines ‚   2nd ‚  
‚   ‚   ‚   ‚  reporting of
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  getting responses to, as slow process ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  information needed for ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚  
trademarks. ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]
‚   ‚   ‚   ‚  and generic terms, as appearing in keyword searches ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]3rd ‚   [See also keywords, branded, trademark infringement]4th ‚   [See also keywords, branded, trademark infringement]5th ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  as protected by international law ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  companies protecting ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  conversion rates for, as extremely high ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]
‚   ‚   ‚   ‚  enforcement of search engine policies on, as inconsistent ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  failure of companies to buy their own, as problematic ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]3rd ‚   [See also keywords, branded]4th ‚   [See also keywords, branded, trademark infringement]5th ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  on comparison pages, as form of infringement ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  purchase of
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  as supported by search engines ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  by affiliates and wholesalers ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]3rd ‚   [See also keywords, branded]4th ‚   [See also keywords, branded]
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  by other companies ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]3rd ‚   [See also keywords, branded, trademark infringement]4th ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  for use on comparison pages ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  purchase of, as supported by search engines ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  registration of ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  restricting use of, by affiliates ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]3rd ‚   [See also keywords, branded]4th ‚   [See also keywords, branded]
‚   ‚   ‚   ‚  search engines, as not monitoring ‚   [See also keywords, branded, trademark infringement]2nd ‚   [See also keywords, branded, trademark infringement]
‚   ‚   ‚   ‚  trademark protection agreement, of REVShare Corporation ‚   [See also keywords, branded]2nd ‚   [See also keywords, branded]3rd ‚   [See also keywords, branded]4th ‚   [See also keywords, branded]5th ‚   [See also keywords, branded]6th ‚   [See also keywords, branded]7th ‚   [See also keywords, branded]8th ‚   [See also keywords, branded]9th ‚   [See also keywords, branded]
traffic, web site, as monitored by web analytics programs ‚   2nd ‚   3rd ‚   4th ‚  
Tristar Products Flat Hose, search engine advertising for ‚   2nd ‚  
Trusted Feed (paid inclusion program)
‚   ‚   ‚   ‚  advantages of
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  as shared with Submit URL ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  continual re-indexing of site pages ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  deep and dynamic content, as indexable by ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  free rankings for relevant secondary keywords ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  listings appear as organic ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  low click fees for competitive keywords ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  quick removal of site pages ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  third-party e-commerce pages, as supported by ‚   2nd ‚   3rd ‚   4th ‚   5th ‚   6th ‚   7th ‚   8th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  third-party tracking URLs, as supported by ‚   2nd ‚   3rd ‚  
‚   ‚   ‚   ‚  as compared to Submit URL ‚   2nd ‚  
‚   ‚   ‚   ‚  as providing search results to partner sites ‚   2nd ‚  
‚   ‚   ‚   ‚  as used for web sites over 500 pages ‚   2nd ‚  
‚   ‚   ‚   ‚  bid management companies, as working with both Pay-Per-Placement programs and ‚   2nd ‚  
‚   ‚   ‚   ‚  bid management tools, as used with ‚   2nd ‚  
‚   ‚   ‚   ‚  challenges of ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  constant monitoring required ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  data preparation, as time-consuming ‚   2nd ‚   3rd ‚   4th ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  not workable for small sites ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  organic listings, as placed below paid listings ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  rankings and clicks, as not guaranteed ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  slow time to market ‚   2nd ‚   3rd ‚  
‚   ‚   ‚   ‚  click fraud, as problem for ‚   2nd ‚  
‚   ‚   ‚   ‚  cost-per-click (CPC) keyword rate
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  as lower than Pay-Per-Placement programs ‚   2nd ‚  
‚   ‚   ‚   ‚   ‚   ‚   ‚   ‚  as nonfluctuating ‚   2nd ‚  

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Search Engine Advertising. Buying Your Way to the Top to Increase Sales
Search Engine Advertising: Buying Your Way to the Top to Increase Sales (2nd Edition)
ISBN: 0321495993
EAN: 2147483647
Year: 2004
Pages: 155

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