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| Table of Contents | |||
| Quick! Show Me Your Value | |||
| Preface | |||
| Introduction | |||
| Part I - Identifying Value | |||
| Chapter 1 | - | The Golden Key¢¬Finance | |
| Chapter 2 | - | Decoding Value | |
| Chapter 3 | - | An Overview of What an Organization Will Value | |
| Chapter 4 | - | Profit | |
| Chapter 5 | - | Position | |
| Chapter 6 | - | Cash | |
| Chapter 7 | - | Business Intelligence: Researching What an Organization Will Value | |
| Part II - Positioning, Delivering, and Measuring Value | |||
| Chapter 8 | - | What Have You Done for Me Lately? | |
| Chapter 9 | - | The Financial Imperatives Scorecard | |
| Chapter 10 | - | Value and the Levels of Evaluation | |
| Part III - Communicating Value | |||
| Chapter 11 | - | Building Your Context Plan | |
| Chapter 12 | - | Your Communication Base: Value Themes | |
| Chapter 13 | - | Creating Financial Value Statements | |
| Chapter 14 | - | Putting It All Together | |
| Chapter 15 | - | Conclusion: The Courage to Begin | |
| Glossary of | - | Terms | |
| References | |||
| Additional Resources | |||
| List of Figures | |||
| List of Tables | |||
| List of Exercises | |||
| CD Content | |||