The spreadsheet model contained a number of other decision support modules within its operation. An example of one of these modules is where the model recommended whether a particular Web site feature should be adopted based upon the identification of overall business strategy by the user and the particular cost or differentiation benefits that the feature could offer the business. Figure 5 shows the screen that users could use to record the overall direction of the business. The idea behind this form is to allow the business to make sure that its Web site strategy is in line with its overall business strategy. In this instance, we are interested in whether the user selects that his business has adopted a "cost" (try to lower costs) or "differentiation" (try to differentiate their products and services from their competitors) strategy. The model recommends various Web site features if the user has selected one of these categories. Table 3 shows the Web site features and if they are nominated according to the user's selection.
A description of each of the decision support recommendations follows:
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