The Moral Advantage: How to Succeed in Business by Doing the Right Thing - page 69


Index

N

Negative morality, 149, 150

Novak, Michael, 7, 107, 110, 111



Index

O

Organizations

moral identity and, 62

spaghetti structure for, 19–20, 22–23

Oser, Fritz, 149, 150

Oticon Corporation, 19, 20–24



Index

P

Parents, as role models, 111

Parker, Dorothy, 155

Pearl, Julie, 101–3

Pearl Law Group, 101–3

Peary, Robert, 137–38

Period Corsets, 97–100

Perspective-taking, 89, 91, 93–94, 100, 103

Peters, Tom, 45

Philanthropy

characteristics of, 49

definition of, 49–50, 126

doing good work in, 130, 131, 136, 145–46

humility and, 146

as an intervention, 131–32

motivations for, 46, 126–29, 145

prevalence of, 55, 125, 126, 128

problems with, 16–17, 55, 129–45

recipients’ view of, 133, 136

standards of conduct in, 133, 144

venture, 133, 140–41

Phoenix, University of, 78–83

Playtex, 67–75

Pollard, C. William, 116

Ponzi schemes, 150–51

Porras, Jerry, 39

Positive psychology, 15, 63

Prayer, 86

PreVenture A/S, 19

Public relations, 127–28

Purpose

ethics and, 114–19

finding, 124, 156

importance of, 116

mistakes of, 149, 150–55

success and, 18, 38–39

Pyramid schemes, 151



Index

R

Relationships

business ethics and, 54–55

developing good, 34–35

empathy and, 53–54

importance of, 113

problem-solving for, 96–101

Religion. See Spiritual faith

Respect, treating people with, 97

Restrictive morality. See also Business ethics

characteristics of, 49

definition of, 48, 49

importance of, 54–55

incompleteness of, 58–59, 63

prevalence of, 54

Roddick, Anita, 75–78

Role models, 111–12. See also Mentors

Role-taking, 89



Index

S

Sakharov, Andrei, 27

Sara Lee Branded Apparel, 67–75

Scandals

moral purpose and, 151–55

origins of, 154–55

School reform efforts, 134, 142–43

Schumpeter, Joseph, 7

Self-discovery, 39, 156

Seligman, Martin, 15

Senge, Peter, 37

Servant leadership, 26–27, 37–41

Servant Leadership (Greenleaf), 26

ServiceMaster, 116

Silver parachutes, 28–29

Smith, Adam, 7, 40

Some Do Care (Colby and Damon), 10–11, 27, 60

Sowell, Thomas, 7

Spaghetti organization, 19–20, 22–23

Sperling, John, 78–83

Spiritual faith

creativity and, 50–51, 70–71, 85–86

ethics and, 120–23

morality and, 35–37

Stakeholders

definition of, 92

responsibilities to, 32

Success

attitude and, 68

definition of, x–xi

fulfillment and, 6

purpose and, 18, 38–39

self-discovery and, 39, 156

Sykes, Dickie, 97, 121–22, 125



Index

T

Templeton, Sir John, 51–53, 67

Thinknicity, 95–96, 112

Toffler, Barbara, 152

Trammel Crow Company, 120–21, 127

Trust

Golden Rule and, 93

truthfulness and, 33–34

Turner, Ted, 118–19



Index

U

Unionization, 97–101

University of Michigan, 109

University of Phoenix, 78–83



Index

V

Valadez, Suzie, 6

Venture philanthropy, 133, 140–41



Index

W

“Why” questions, 2, 29–30, 39

Williams, McDonald, 120–21, 122, 127

Wolfe, Tom, 74