How Do We Do It?

We started this chapter with a questionhave you realized the full value of the most important resource in your company? The answer, for most of us, is probably not. We know information is a valuable resource, but we havent extracted the value. So how do we do it?

• Capitalization on information resources

• Leadership vision

• Leadership commitment to implementation

• Collaborative corporate culture

• Internal and external relationship ecosystems

Realizing the full value of our information resources is a long- term project that demands commitment and innovative thinking. In the next chapters well look at how a broad range of companies have begun to tackle the issue.