Market Demands

In bull or bear markets, the economy is a demanding and unforgiving environment. Accelerated market dynamics impose new pressures on companies. Compressed business cycles and increasingly complex business decisions put a premium on the need to use information effectively.

Business cycles used to last 20 or 30 years . But as the economy has grown in size , scope and sheer complexity, business cycles have compressed dramatically. Recessions are shorter. Recoveries need to be quicker. In order to respond to the constant performance pressures, companies need to make decisions faster and easier or risk falling behind their competitors . Federal Reserve Chairman Alan Greenspan has said that the substantial improvement of access of business decision makers to real-time information has played a key role in keeping the economy in a milder recession and allowing a quicker comeback. Leveraging your information capital is the key to success.