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Section 2: A Primer on Persuasion
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Chapter List
Chapter 3: Why the Inuit Hunt Whales and Other Secrets of Customer Behavior
Chapter 4: The Structure of Persuasion
Chapter 5: Developing a Client-Centered Message Every Time You Write
Chapter 6: Understanding the Customer: The Cicero Principle
Chapter 7: Establishing Your Credibility
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Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
ISBN: 0814471536
EAN: 2147483647
Year: 2004
Pages: 130
Authors:
Tom Sant
BUY ON AMAZON
CompTIA Project+ Study Guide: Exam PK0-003
IT Project+ Study Guide
Cost Planning
Project Control
Project Closure
Appendix B Standard IT Project Documents
Professional Java Native Interfaces with SWT/JFace (Programmer to Programmer)
Jump Start with SWT/JFace
SWT Event Handling, Threading, and Displays
Drag and Drop and the Clipboard
JFace Wizards
Drawing Diagrams with Draw2D
The New Solution Selling: The Revolutionary Sales Process That Is Changing the Way People Sell [NEW SOLUTION SELLING 2/E]
Chapter Three Sales Process
Chapter Six Defining Pain or Critical Business Issue
Chapter Seven Diagnose Before You Prescribe
Chapter Nine Selling When You re Not First
Appendix B Solution Selling: A Scalable Approach
Google Maps Hacks: Tips & Tools for Geographic Searching and Remixing
Hack 2. Find Yourself (and Others) on Google Maps
Hack 4. Get the Birds-Eye View
Hack 10. Add a Google Map to Your Web Site
Hack 51. Make a Fullscreen Map the Right Way
Hack 54. Add a Nicer Info Window to Your Map with TLabel
PMP Practice Questions Exam Cram 2
Project PlanningCore Processes
Project PlanningFacilitating Processes
Project Execution
Answers and Explanations
Appendix A. CD Contents and Installation Instructions
Web Systems Design and Online Consumer Behavior
Chapter VI Web Site Quality and Usability in E-Commerce
Chapter IX Extrinsic Plus Intrinsic Human Factors Influencing the Web Usage
Chapter X Converting Browsers to Buyers: Key Considerations in Designing Business-to-Consumer Web Sites
Chapter XIII Shopping Agent Web Sites: A Comparative Shopping Environment
Chapter XV Customer Trust in Online Commerce
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