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[SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [Q] [R] [S] [T] [U] [V] [W] [X] [Y] [Z] c/net ‚ 2nd ‚ Cascading Style Sheets (CSS) ‚ ‚ ‚ ‚ placement of, in external files, as best practice ‚ 2nd ‚ categories ‚ ‚ ‚ ‚ evaluating websites for web directories ‚ Clay, Bruce (www.bruceclay.com) ‚ ‚ ‚ ‚ ‚ firm of, as specializing in search engine marketing ‚ 2nd ‚ ‚ ‚ ‚ ‚ Keyword Density Analyzer ‚ 2nd ‚ ‚ ‚ ‚ ‚ SEOToolSet ‚ 2nd ‚ click fraud ‚ ‚ ‚ ‚ as challenge of Pay-Per-Placement programs ‚ 2nd ‚ ‚ ‚ ‚ ‚ as not always caught ‚ 2nd ‚ ‚ ‚ ‚ ‚ automated spider activities, as inadvertently contributing to ‚ 2nd ‚ ‚ ‚ ‚ ‚ deterrence methods ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ " cease and desist" letters ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ pop-up messages, to Internet users ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ rewarding high click-through rates ‚ 2nd ‚ ‚ ‚ ‚ ‚ double-clicking by Macintosh users, as inadvertently contributing to ‚ 2nd ‚ ‚ ‚ ‚ ‚ evidence of, collecting and reporting ‚ 2nd ‚ ‚ ‚ ‚ ‚ how it works ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ ‚ ‚ ‚ ‚ identifying patterns of ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ abnormal click behavior, samples of ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ anomalies in click behavior, as not necessarily malicious ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ by tracking each component of paid listings ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ invalid clicks ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ from automated spider activities ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ from double-clicking by Macintosh users ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ from Internet users unfamiliar with sponsored links ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ getting credits or refunds for ‚ 2nd ‚ ‚ ‚ ‚ ‚ optional tracking module for, as offered by Urchin ‚ 2nd ‚ ‚ ‚ ‚ ‚ protection against, by search engines ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Google AdWords program, as rewarding high click-through rates ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Google, click monitoring by ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Overture click evaluation system ‚ 2nd ‚ ‚ ‚ ‚ ‚ session tracking, as way to detect ‚ 2nd ‚ ‚ ‚ ‚ ‚ unethical search engine distribution partners , as encouraging ‚ 2nd ‚ ‚ ‚ ‚ ‚ WhosClickingWho? ( pay-per-click auditing service) ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ 6th ‚ click-through popularity ‚ click-through rates ‚ ‚ ‚ ‚ as higher for branded keywords than generic keywords ‚ 2nd ‚ click-through rates (web site popularity), as used to optimize advertising copy ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ 6th ‚ 7th ‚ ‚ ‚ ‚ ‚ Epic Sky Overture Competitor Watch ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ ‚ ‚ ‚ ‚ Google Interest Bars, as indicator of ‚ 2nd ‚ 3rd ‚ click-through reports ‚ 2nd ‚ ‚ ‚ ‚ ‚ advertising campaign problems, as shown by ‚ 2nd ‚ ‚ ‚ ‚ ‚ advertising expenses, as tracked by ‚ 2nd ‚ ‚ ‚ ‚ ‚ as offered free by paid inclusion or paid placement search engines ‚ 2nd ‚ ‚ ‚ ‚ ‚ return on investment, as not tracked by ‚ 2nd ‚ ‚ ‚ ‚ ‚ sample report from Overture ‚ 2nd ‚ ClickTracks (web analytics program) ‚ 2nd ‚ 3rd ‚ 4th ‚ ‚ ‚ ‚ ‚ campaign tracking information, as provided by ‚ 2nd ‚ 3rd ‚ 4th ‚ ‚ ‚ ‚ ‚ online comparison chart of tools ‚ 2nd ‚ ColdFusion pages (.cfm files) ‚ 2nd ‚ colors ‚ ‚ ‚ ‚ of links ‚ Commission Junction (Application Service/affiliate network provider) ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ ‚ ‚ ‚ ‚ additional services provided by ‚ 2nd ‚ ‚ ‚ ‚ ‚ affiliates of, as belonging to ‚ 2nd ‚ ‚ ‚ ‚ ‚ sales delivered by, as numbering in millions ‚ 2nd ‚ companies ‚ ‚ ‚ ‚ evaluating websites for web directories ‚ comparison shopping engines ‚ 2nd ‚ comparison shopping engines. ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines]3rd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ competitive product categories, dealing with ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ customer reviews on ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ by fraudulent reviewers, discrediting ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ customer service, as key to good reviews ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ importance of, to merchants ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines]3rd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ merchant feedback on ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ using, as outbound links ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ customers using, as small but highly qualified and motivated group ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines]3rd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ free submission to, as offered by some ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ marketing of trademarks by, preventing ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ most popular, list of ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ paid listings on, as available ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ preparing submission campaign for ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ questionnaire for prospective merchants ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines]3rd ‚ [See also individual comparison shopping engines]4th ‚ [See also individual comparison shopping engines] ‚ ‚ ‚ ‚ top-selling items on ‚ [See also individual comparison shopping engines]2nd ‚ [See also individual comparison shopping engines] competing companies ‚ ‚ ‚ ‚ bidding strategies of, as used to optimize keyword selection ‚ 2nd ‚ 3rd ‚ 4th ‚ ‚ ‚ ‚ ‚ determining ‚ 2nd ‚ ‚ ‚ ‚ ‚ monitoring ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ for keyword ideas ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ of click-through rates ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ 6th ‚ 7th ‚ 8th ‚ 9th ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ of incentives offered by ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ of individual competitors ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ of spending by ‚ ‚ ‚ ‚ ‚ monitoring services ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Epic Sky Overture Competitor Watch ‚ 2nd ‚ 3rd ‚ 4th ‚ 5th ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Google Interest Bars ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ source code (meta data) of, as used to find keywords ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ trademark infringement by ‚ 2nd ‚ consistency ‚ ‚ ‚ ‚ rules of web design ‚ 2nd ‚ 3rd ‚ 4th ‚ contact information ‚ content ‚ ‚ ‚ ‚ evaluating websites for web directories ‚ Content Match (Overture contextual advertising program) ‚ 2nd ‚ ‚ ‚ ‚ ‚ Overture advertisers, as automatically part of ‚ content-rich web sites ‚ ‚ ‚ ‚ deep content, as problematic for search engines ‚ 2nd ‚ contextual advertising ‚ 2nd ‚ ‚ ‚ ‚ ‚ drawbacks of ‚ ‚ ‚ ‚ ‚ examples of ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Content Match (Overture) ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Google AdSense program ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ tracking results of, separately from keyword search advertising ‚ 2nd ‚ conversion (buying) issues ‚ 2nd ‚ ‚ ‚ ‚ ‚ deferred conversions ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ explanations for ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ tracking, setting timeframe for ‚ 2nd ‚ ‚ ‚ ‚ ‚ offline conversions, handling ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ offering incentives to buy online ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ online/offline coupon programs ‚ 2nd ‚ conversion tracking ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ as offered free by search engines ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ sample report from FindWhat.com ‚ 2nd ‚ Cool Savings (online/offline coupon provider) ‚ 2nd ‚ copywriting. ‚ [See advertising copy, writing]2nd ‚ [See advertising copy, writing] cost-per-acquisition (CPA) ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ as method used by affiliate programs ‚ 2nd ‚ ‚ ‚ ‚ ‚ bid management companies, as using ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ buying keywords, based on CPA goals ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ cost-effectiveness of, as boosted by ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ paid listings, as adjusted using CPA goals ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ pros and cons of ‚ 2nd ‚ ‚ ‚ ‚ ‚ calculating ‚ ‚ ‚ ‚ ‚ factors affecting ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ lifetime value of customers ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ profit margin ‚ 2nd ‚ ‚ ‚ ‚ ‚ Internet marketing agencies, as using for pricing ‚ 2nd ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ cost of, as prohibitive ‚ 2nd ‚ 3rd ‚ ‚ ‚ ‚ ‚ retail product price, as factor in setting ‚ 2nd ‚ ‚ ‚ ‚ ‚ setting goals for, benefits of ‚ 2nd ‚ ‚ ‚ ‚ ‚ using, to track nonrevenue-generating calls to action ‚ 2nd ‚ cost-per-click (CPC) ‚ ‚ ‚ ‚ as wrong way to evaluate advertising campaigns ‚ 2nd ‚ ‚ ‚ ‚ ‚ determining, before launching campaign ‚ ‚ ‚ ‚ ‚ ‚ ‚ ‚ Overture tools, as used for ‚ 2nd ‚ 3rd ‚ 4th ‚ cost-per-order ‚ ‚ ‚ ‚ as not tracked by small business e-commerce solutions ‚ 2nd ‚ crawler-based search engines ‚ 2nd ‚ ‚ ‚ ‚ ‚ design elements and technology, as impediments to ‚ 2nd ‚ ‚ ‚ ‚ ‚ link popularity, as used to determine rankings in ‚ 2nd ‚ crawlers ‚ crawlers. ‚ [See spiders] Cyber-Robotics ‚ 2nd ‚ Cyveillance (trademark protection services provider) ‚ 2nd ‚ |
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