In 2004, a surprising number of campgrounds across the United States began to offer WiFi services at no additional charge. (In fact, this chapter itself was written while at a campground in Massachusetts and was shared between the authors and editorial staff while 2.7 children were roasting marshmallows and hoping for cooler weather.) While staying at one such campsite during the summer of 2004 in the Northeast, an observational survey of campers was made to determine the extent and nature of connected camping. Here are the results of this highly informal survey:
Campground owners and operators provide WiFi connectivity as a value-add service because they have somehow gotten the message that it is not only good for business, but that keeping campers happily clicking away in their tents, RVs, campers, and Winnebagos contributes to crowd control. Whether addicted to instant messaging or just keeping up with the Joneses in the neighboring Winnebago, those of us who have crossed the divide have done so for personal reasons that often outweigh the business drivers. Once over the divide, they prefer to carry their connected lives with them. The connected cognoscenti among us now expect wireless Internet access no matter where they are. They find it critical for continued business operations (no matter what business they are in) or essential to their personal lives. The list of venues where the connected cognoscenti now expect to find WiFi would be astounding to the unconverted observer. (You want to use that thing here?) But make no mistake, challenges faced by carriers and conflicting technologies aside, the list of the connected among us grows by the thousands daily, and ubiquitous connectivity is now their expectation with regard to the future. In the words of Dr. Christakis, "Many people, myself included, find it absolutely absurd that they cannot keep current with their e-mail while in a taxi riding through farmland outside of London." Connectivity expectations abound. |