Expanding Applications

As Premiere makes editing easier, more people will begin adopting its power and performance. Its flexibility allows a wide array of users to begin editing whatever type of content is needed. There will continually be more of the following:

• Video for the web Includes integration with animations, interactivity, and high-performance digital media capabilities.

• Corporate presentation A shift from the overindulged talking-head presentation to something with more impact.

• DVD movies High-quality imagery and breathtaking sound make DVD a much better product than its analog cronies.

• Enhanced CDs All music CDs will have video clips, interactive games, bios, and possibly even concert footage clips to go along with the music tracks.

• Kiosks Information kiosks will pop up everywhere in schools, in restaurants, and maybe even on street corners.

All these things currently exist in some fashion, but they will continue growing rapidly as Premiere introduces more features and easier ways for producers and editors to put together these types of applications.