Step 3: Create a Project Stakeholder Plan

Project Stakeholder Identification with Map

What to Do:

• Using a form like that shown in Tool 10-4, put words identifying your project in the middle of the map.

Worksheet: Project Stakeholder Identification with Map

Tool 10-4.

• Consider the degree of impact the activities of your project will have on the stakeholders and the degree of impact the stakeholders can have on the success of your project. Indicate the level of stakeholder impact (in either direction) by placing those with high impact closer to the center of the map and those with low impact farther away.

• Draw circles around stakeholders who seem likely to support your project, squares around those likely to resist, and nothing around those whose attitude you know nothing about.

Tool 10-4 is an example of a project stakeholder list with map.

How to Interpret the Example

Ray, Brown, Jones, and the contractors are probable supporters, while Smith, Boyd, and the Billing Department clerks are probable resisters. The attitudes of Lee and Doe are unknown.

Jones, Boyd, Lee, Doe, and the clerks have the greatest impact on the project or the project has the greatest impact on them. Ray, Brown, Smith, and the contractors have a lower impact or are not as affected.

If these were your project stakeholders, you’d probably want to start by:

• planning to gain the support of the clerks and Boyd

• gathering more information on how Lee and Doe feel about the project

• enlisting help from supporters, starting with Jones