Table of Contents

•	Table of Contents
•	Index

Inmates Are Running the Asylum, The: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity
By Alan Cooper
Publisher	: Sams Publishing
Pub Date	: February 24, 2004
ISBN	: 0-672-32614-0
Pages	: 288
Slots	: 1.0
				Copyright
		Acknowledgments
		Introduction
		Foreword to the Original Edition
			The Business-Case Book
			Business-Savvy Technologist/Technology-Savvy Businessperson
		Foreword
		Part I:  Computer Obliteracy
			Chapter 1.  Riddles for the Information Age
				What Do You Get When You Cross a Computer with an Airplane?
				What Do You Get When You Cross a Computer with a Camera?
				What Do You Get When You Cross a Computer with an Alarm Clock?
				What Do You Get When You Cross a Computer with a Car?
				What Do You Get When You Cross a Computer with a Bank?
				Computers Make It Easy to Get into Trouble
				Commercial Software Suffers, Too
				What Do You Get When You Cross a Computer with a Warship?
				Techno-Rage
				An Industry in Denial
				The Origins of This Book
			Chapter 2.  Cognitive Friction
				Behavior Unconnected to Physical Forces
				Design Is a Big Word
				The Relationship Between Programmers and Designers
				Most Software Is Designed by Accident
				"Interaction" Versus "Interface" Design
				Why Software-Based Products Are Different
				The Dancing Bear
				The Cost of Features
				Apologists and Survivors
				How We React to Cognitive Friction
				The Democratization of Consumer Power
				Blaming the User
				Software Apartheid
		Part II:  It Costs You Big Time
			Chapter 3.  Wasting Money
				Deadline Management
				What Does "Done" Look Like?
				Shipping Late Doesn't Hurt
				Feature-List Bargaining
				Features Are Not Necessarily Good
				Iteration and the Myth of the Unpredictable Market
				The Hidden Costs of Bad Software
				The Cost of Prototyping
			Chapter 4.  The Dancing Bear
				If It Were a Problem, Wouldn't It Have Been Solved by Now?
				Consumer Electronics Victim
				How Email Programs Fail
				How Scheduling Programs Fail
				How Calendar Software Fails
				Mass Web Hysteria
				What's Wrong with Software?
			Chapter 5.  Customer Disloyalty
				Desirability
				A Comparison
				Time to Market
		Part III:  Eating Soup with a Fork
			Chapter 6.  The Inmates Are Running the Asylum
				Driving from the Backseat
				Hatching a Catastrophe
				Computers Versus Humans
				Teaching Dogs to Be Cats
			Chapter 7.  Homo Logicus
				The Jetway Test
				The Psychology of Computer Programmers
				Programmers Trade Simplicity for Control
				Programmers Exchange Success for Understanding
				Programmers Focus on What Is Possible to the Exclusion of What Is Probable
				Programmers Act Like Jocks
			Chapter 8.  An Obsolete Culture
				The Culture of Programming
				Reusing Code
				The Common Culture
				Cultural Isolation
				Skin in the Game
				The Process Is Dehumanizing, Not the Technology
		Part IV:  Interaction Design Is Good Business
			Chapter 9.  Designing for Pleasure
				Personas
				Design for Just One Person
				The Elastic User
				Be Specific
				Hypothetical
				Precision, Not Accuracy
				A Realistic Look at Skill Levels
				Personas End Feature Debates
				It's a User Persona, Not a Buyer Persona
				The Cast of Characters
				Primary Personas
				Case Study: Sony Trans Com's P@ssport
			Chapter 10.  Designing for Power
				Goals Are the Reason Why We Perform Tasks
				Tasks Are Not Goals
				Goal-Directed Design
				Personal and Practical Goals
				Personal Goals
				Corporate Goals
				Practical Goals
				False Goals
				Computers Are Human, Too
				Designing for Politeness
				What Makes Software Polite?
				Case Study: Elemental Drumbeat
			Chapter 11.  Designing for People
				Scenarios
				Daily-Use Scenarios
				Necessary-Use Scenarios
				Edge-Case Scenario
				Inflecting the Interface
				Perpetual Intermediates
				Vocabulary
				Reality Bats Last
				Case Study: Logitech ScanMan
				Bridging Hardware and Software
				Less Is More
		Part V:  Getting Back into the Driver's Seat
			Chapter 12.  Desperately Seeking Usability
				The Timing
				User Testing
				Multidisciplinary Teams
				Programmers Designing
				How Do You Know?
				Style Guides
				Focus Groups
				Visual Design
				Industrial Design
				Cool New Technology
				Iteration
			Chapter 13.  A Managed Process
				Who Really Has the Most Influence?
				Finding Bedrock
				Making Movies
				The Deal
				Who Owns Product Quality?
				Creating a Design-Friendly Process
			Chapter 14.  Power and Pleasure
				An Example of a Well-Run Project
				A Companywide Awareness of Design
				Benefits of Change
				Let Them Eat Cake
		Alan Cooper
		Index