Index_R

R

Reagan, Nancy, 149

regional conventions, 41

Restaino, Mike, 167, 170-172

retailing function, 145, 255, see also managers; specific topics

Rhiel, Jack, 130-131

Rittenour, Lloyd, 67-68

rose bush sales, 81-84

Rouser, C. J., 73-75

Rozelle, Cathy, 197, 198, 217-218

Rozen, Miriam, 266n.5

Rushin, Steve, 3, 4