Perhaps the preeminent conventional fighting force in the world, the United States Marine Corps owes much of its modern-day success to the adoption of a combat philosophy known as maneuver warfare. Maneuver warfare uses speed, surprise, and concentrated force to exploit an opponent s weakness and enables the Marines to achieve maximum impact with limited resources. This aggressive and highly effective philosophy relies heavily on leadership ”the backbone of maneuver warfare ”to inspire trust, integrity, unselfishness, and initiative throughout the ranks, and to develop confident, decisive leaders who thrive amid rapidly changing battlefield conditions and capitalize on lucrative opportunities as they emerge. The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today s fiercely competitive market environment. The Marine Corps Way illustrates the power of maneuver warfare and shows you how to apply it directly to your business. You ll learn how to reshape your organization based on seven guiding principles:
You will learn how to foster the intangibles necessary to ensure the success of any maneuver warfare-based approach, and unlock the ingenuity and energy of your people with the Marines three leadership pillars:
About the Authors Jason A. Santamaria, currently a consultant in Durham, North Carolina, is a former Marine Corps artillery officer, Morgan Stanley investment banker, McKinsey consultant, and J.William Fulbright scholar. Vincent Martino, currently a senior business analyst for Capital One Financial, is a former Marine Corps communications officer and graduate of the United States Naval Academy. Eric K. Clemons is a professor of operations and information management at the University of Pennsylvania s Wharton School of Business. |
|