C

C –
A very powerful programming language that operates under Unix, MS-DOS, Windows (all flavors) and other operating systems.
Cache –
To store data on a disk for quick and easy retrieval instead of retrieving it each time it is requested. In order to conserve bandwidth, large ISPs and businesses will cache popular web pages.
Call center –
A functional area that is operated by a company to service is customers/clients, or it can be an outsourced, separate facility. Either way, a call center exists solely to answer inbound or place outbound telephone calls.
ccTLDs –
Short for country-code top-level domain, a domain name suffix that is linked to a specific nation. It is comprised of two letters such as .uk for the United Kingdom.
Cells –
The smallest component of a table. In a table, a row contains one or more cells.
CGI (Common Gateway Interface) –
A predefined way in which CGI programs or scripts communicate with a web server. See also Server-side language.
CGI bin –
A directory on a web server in which CGI programs (scripts) are stored.
CGI Script –
A program consisting of small but highly potent bits of computer code that is usually executed on a web server so as to provide interactivity to web pages.
Chargen (CHARacter GENerator) –
This term refers to an utility that provides an approximate speed for a computer’s Internet connection in characters per second (with compression taken into account).
Chat –
A term that is used to describe a type of computer-based communication. When you “chat” with someone you usually type your communications into a computer as text, although voice and video images can also be used. One person sends a message and another person or a group of people can read it and respond to it. This happens in real-time so, unlike e-mail, there is little time delay before receiving a response to a message.
CISC (Complex Instruction Set Computer) –
A microprocessor architecture that favors robustness of the instruction set over the speed with which individual instructions are executed.
Client/Server –
The client is a PC or program “served” by another networked computing device in an integrated network, which provides a single system image. The server can be one or more computers with numerous storage devices.
Cluster –
A group of computers and storage devices that function as a single system sharing one or more panel runs and working in a fault-resilient manner, allowing increased effectiveness and efficiency of security, administration and performance.
Comment Tag –
Used to insert comments in an HTML document. Comment tags are ignored by browsers (example: <!— text —> or <Comment>text</comment>).
Connectivity –
The property of a network that allows dissimilar devices to communicate with each other. It also refers to a program’s or device’s ability to link with other programs and devices.
Content –
A website’s offerings — products, graphics, marketing materials, banner adds — anything that is contained within the pages of a website.
Cookie –
An HTTP header that contains a string that a browser stores in a small text file in the Windows/Cookies directory (for Microsoft Internet Explorer) or in the Users folder (for Netscape Navigator) on a computer’s hard drive. Cookies store information supplied by a user to be accessed at a later period in time but it is important to state that a cookie can’t interact with other data on a computer’s hard drive.
CPE (Customer Premises Equipment or Customer Provided Equipment) –
Refers to equipment on the customer’s premises, which had been bought from a vendor.
CPU (Central Processing Unit) –
This term refers to a programmable device that can process digital information.
Crawler –
See Spider.
Cross-selling –
Offering a product similar to the one the customer is interested in if the chosen product is unavailable.
CSU/DSU –
See DSU/CSU.
CTR (Click-Through-Rate) –
The ratio of impressions to click-throughs.


The Complete E-Commerce Book. Design, Build & Maintain a Successful Web-based Business
The Complete E-Commerce Book, Second Edition: Design, Build & Maintain a Successful Web-based Business
ISBN: B001KVZJWC
EAN: N/A
Year: 2004
Pages: 159

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