NOTES


  1. Nelson, J (1989) Sultans of Sleaze: Public Relations and the Media , Between the Lines Press, Toronto, p 19

  2. Ewen, S (1996) PR! A Social History of Spin , Basic Books, New York, p 3

  3. Bernays, E (1928) Propaganda , Kennikat Press, New York

  4. Bleifuss, J (1994) Flack attack, Utne Reader, January-February, pp 72-73, 76-77

  5. PR Watch [accessed 19 September 2003] Introduction. http://www.prwatch.org

  6. Grabbe, J O [accessed 19 September 2003] How to create a war. http://www.aci.net/kalliste/hkwar.htm

  7. Baumhart, R (1968) An Honest Profit: What Businessmen Say About Ethics in Business, Holt, Rinehart & Winston

  8. Global Alliance for Public Relations and Communication Management [accessed 19 September 2003] Global Procotol. http://www.globalpr.org/knowledge/ethics/protocol.asp

  9. Maister, D (2000) True Professionalsim: The Courage to Care about Your People, Your Clients, and Your Career , Touchstone Press, New York, pp 16, 17




Ethics in Public Relations. A Guide to Best Practice
Ethics in Public Relations: A Guide to Best Practice (PR in Practice)
ISBN: 074945332X
EAN: 2147483647
Year: 2004
Pages: 165

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