Additional Reading

Training Videos

Ruth Colvin Clark and Richard E. Mayer, e-Learning and the Science of Instruction. John Wiley & Sons, Inc., 2003.

Richard E. Mayer, Multimedia Learning. Cambridge University Press, 2001.

Alan S. Pringle and Sarah S. O’Keefe, Technical Writing 101: A Real-World Guide to Planning and Writing Technical Documentation. Scriptorium Publishing Services, Inc., 2000.

Marketing Videos

Robert W. Bly, The Copywriter’s Handbook. Henry Holt and Company, LLC, 1985.

Robert B. Cialdini, Influence: Science and Practice. Allyn & Bacon, 2001.

Bryan Eisenburg, Jeffrey Eisenburg, and Lisa T. Davis, Persuasive Online Copywriting: How to Take Your Words to the Bank. Future Now, Inc., 2002.

Demonstration Videos

Cliff Atkinson, Beyond Bullet Points. Microsoft Press, 2005.

Peter E. Cohan, Great Demo! How to Create and Execute Stunning Software Demonstrations, 2nd ed. iUniverse, 2005.

Robert Riefstahl, Demonstrating to Win! The Indispensable Guide for Demonstrating Software. Xlibris Corporation, 2000.