Chapter 7: Type, Point, Click, and Send Now


Chapter 7: Type, Point, Click, and Send Now

  1. “Maybe This Internet Thing Is Going to Stick Around for a While, After All,” Newsbytes via COMTEX, December 6, 2001, p. 1.

  2. Todd Campbell, “The First E-Mail Message,” PreText Magazine, pretext.com, March 1998, pp. 1–5.

  3. “Harness E-Mail: How it Works,” learnthenet.com, January 7, 2002, pp. 1–2.

  4. “E-Mail Helped Companies Grow in 2001: DMA Study,” Direct Newsline, April 4, 2002, p. 4.

  5. The American Heritage Book of English Usage, 1996, Chapter 9, p. 2.

  6. Ibid., pp. 3, 4.

  7. Jennifer B. Lee, “A Different Type of English,” The San Diego Union- Tribune, September 23, 2002, p. E3.

  8. Charles Schwab: Improving Customer Satisfaction for AOL E-Mail Users,” Quris, Inc., February 2001, p. 2.

  9. Mark Elpers, “Managing Migrating Subscribers: Keeping Your E-Mail Lists Clean,” The DMA Interactive, April 1, 2002, p. 1.

  10. Bob Brand, “E-Mail Pet Peeves,” thebee.com, November 2001, pp. 1–6.

  11. Kim Peterson, “Spam Overload,” The San Diego Union-Tribune, April 1, 2002, p. E1.

  12. Christine Tatum, “Unwanted E-Mails Are Clogging the Internet, with New Remedies Available for Users and Service Providers,” The San Diego Union-Tribune, January 21, 2002, p. C3.

  13. Linda Formichelli, “When Spam Burns You: Why Unsolicited Bulk E-Mail Is Bad Business,” The Network Home Journal, as reprinted by twowriter .net, March 30, 2002, p. 2.

  14. Ibid., p. 2.

  15. Charles Schwab, “Improving Customer Satisfaction for AOL E-Mail Users,” Quris, Inc., February 2001, p. 1.




Why CRM Doesn't Work(c) How to Win by Letting Customers Manage the Relationship
Why CRM Doesnt Work: How to Win By Letting Customers Manage the Relationship
ISBN: 1576601323
EAN: 2147483647
Year: 2003
Pages: 141

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