Chapter 6: Permission in Action


Chapter 6: Permission in Action

  1. Jan Strupczewski, “Study Shows Mobile Phone Marketing Power,” Yahoo!NEWS, January 22, 2002, p. 1.

  2. Todd R. Weiss, “Wireless Devices to Help Cut Visitor Waits at Nine Six Flags Parks,” computerworld.com, February 1, 2002, pp. 1, 2.

  3. Tig Tillinghast, “Gator—Good or Evil?,” OnlineSPIN, January 9, 2002, p. 1.

  4. “Gartner Calls Gator Digital Wallet Market Leader,” Gator press release, December 11, 2001.




Why CRM Doesn't Work(c) How to Win by Letting Customers Manage the Relationship
Why CRM Doesnt Work: How to Win By Letting Customers Manage the Relationship
ISBN: 1576601323
EAN: 2147483647
Year: 2003
Pages: 141

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