Step 10 of the financial value process: create value themes
The difference between a value theme and a value statement
The spectrum of finance to performance
The components of a value theme
How to use your financial value chains to create value themes for your intervention
When to use value themes
Value theme examples.
Finally! Throughout this entire book, you have been working through all of the pieces and parts that you must have to communicate value. You know where to get business intelligence, what ‚ s important to your organization, what intervention you want to communicate about, and how your intervention is perceived. You have your scorecard, you can validate your results, you know when to communicate, and how to make it relevant, but what should you say? And how can you say it in 30 seconds or less?