H


Hallway page

A web page created specifically to link doorway pages on a web site.



Hidden text

Text on a web page that is not visible to end users in a browser, at any time, but is visible to search engine spiders. Considered spam by all the major search engines if used to artificially increase keyword density.



Hit

A single request made to a web server for an object on your web site. The object can be an HTML file, a graphic image, or any other embedded object, such as a sound file, in your web pages.



HTML

Abbreviation for Hypertext Markup Language. A cross-platform, text-formatting system for creating web pages, including text, images, sounds, frames , and animation.



HTTP

Abbreviation for Hypertext Transfer Protocol. The system used to transfer data between a web server and a browser.



Hypertext link

A word or set of words placed inside an anchor tag.





Search Engine Visibility
Search Engine Visibility (2nd Edition)
ISBN: 0321503244
EAN: 2147483647
Year: 2003
Pages: 111
Authors: Shari Thurow

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