Chapter 30: Performing Mail Merges

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Overview

What did we ever do without mail merge? If it's part of your job to create marketing mailings, surveys, broadcast e-mail messages, or distributed faxes, you know how impossible (or at least time-consuming) it would be to try to complete a project like that by hand. Word's mail merge feature enables you to create a document once and use it many times, which cuts down on the time you spend creating and sending. Mail merge also enables you to use data you've saved elsewhere—in a mailing list database, an address list, or your Outlook Contacts list.

You might use mail merge to create and send projects like these:

  • A direct mail campaign to your top 1,000 customers announcing a new service

  • An email press release announcing a new product release

  • Mailing labels to affix to catalogs you send to new customers

  • A form letter announcing a new rate increase

  • An address listing of all the clients in your various databases

This chapter introduces you to the mail merge features in Word 2003 and shows you how to master the techniques for individual merge projects. You can capitalize on the work you've done by applying the "create it once, use it many times" techniques mail merge offers.



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Microsoft Office Word 2003 Inside Out
Microsoft Office Word 2003 Inside Out (Bpg-Inside Out)
ISBN: 0735615152
EAN: 2147483647
Year: 2005
Pages: 373

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