Index_N

N

Nalebuff, Barry, 265

Nasar, Sylvia, 266

Nash equilibria, 277–279

antitrust and, 109–110

applying, 113

cooperation and, 109

definition of, 101

examples of, 102–106

politics and, 110–111

pricing and, 106–110

retail stores and, 111–112

strategy and, 112

Nash, John, 101–102

NBA, 123

NBC, 245

Negative auctions, 256

Negative campaigning, 82

Negotiations, 241–242

brinksmanship and, 245–247

control in, 245

of raises, 11–12

take-it-or-leave-it offers in, 242–243

with another party, 243–245

with employees, 12–14

Neighborhoods, 93–94

Network externalities

definition of, 85–86

personal computers and, 86–91

Networking, 122

Newcomb’s Problem, 284–285

NFL, 123

Nightline, 245

Nintendo, 96

Nuclear

dilemma, 131–132

war, 246

weapons, 45