Opening your own eBay store is as easy as clicking through eBay's setup pages. There's nothing overly complex involved; you'll need to create your store, customize your pages ( otherwise known as your virtual storefront), and list the items you want to sell. Just follow the onscreen instructions, and you'll have your own store up and running in just a few minutes.
Here's what you need to do:
Go to the eBay Stores main page (www.stores.ebay.com) and click the Open Your Store Now link.
When the Welcome to eBay Stores page appears, click the Continue button.
When the Basic Store Information page appears, enter the following information:
Store name
Seller's payment information (your name and address)
A text description for your store's home page
A list of merchandise that your store specializes in
Item display order (select from the list: Highest Price First, Lowest Price First, Ending Soonest First, Ending Latest First)
Custom store categories (how you want to categorize your store's merchandise)
Store tier (Basic or Featured)
Store payment methods (which methods of payment you'll acceptPayPal, personal check, and so on)
Store ship-to locations (where you'll sell toU.S. only, internationally, and so on)
Shipping and handling (who pays what)
Store sales tax
Store customer service and return policy
Additional store information
Click the Continue button when you're done entering all this information.
When the Store Appearance page appears (see Figure 21.2), select a Color Scheme from the pull-down list, then select a predesigned graphic or enter the URL for your store's custom graphic (such as your logo). Click Continue when ready.
Figure 21.2. Select how your eBay Store will look.
eBay now creates your store and displays the Your Store Has Been Created page. This page includes the URL for your new store; click this link to visit your store.
