Iacocca, Lee, 73, 85
infectious greed, 4
integrity: in business environment, 31-33; characteristics of, 30; in college, 34-35; conflict and, 124; decision making based on, 40; definition of, 29-31, 46, 178; description of, xxiv-xxv, 52, 176; foundation of, 31; importance of, 178; leadership, 83; legislating of, 33-37; maintaining of, 61; media portrayals of, 27-29; operating with, 37-40; responsibility for, 35, 37; role of, 31-33; at Southwest Airlines, 168-169; values and, 39-40
internal commitment: description of, 67; lack of, 70