Table of Contents

 
   
   
  Table of Contents
  Index
Internet-Enabled Business Intelligence
By William A. Giovinazzo
 
Publisher : Prentice Hall PTR
Pub Date : September 10, 2002
ISBN : 0-13-040951-0
Pages : 368 Copyright
    Acknowledgments
    Introduction
    Part 1.  The Solution
      Chapter 1.  The Solution
      Chapter 2.  Evolution to e-Enterprise
      Section 2.1.  The Internet: Hype or Hope?
      Section 2.2.  Building the Internet
      Section 2.3.  The Evolution to e-Commerce
      Section 2.4.  The Internet Marketplace
      Section 2.5.  Conclusion
      Chapter 3.  Internet-Enabled Business Intelligence
      Section 3.1.  Intelligence
      Section 3.2.  Anatomy of Business Intelligence
      Section 3.3.  Conclusion
    Part 2.  Making the Internet Work
      Chapter 4.  The Web-Enabled Information Infrastructure
      Chapter 5.  Servers: The Heart of IEBI
      Section 5.1.  The Server
      Section 5.2.  The Mainframe
      Section 5.3.  Client/Server Architecture: The Upstart Crow
      Section 5.4.  The Internet
      Section 5.5.  The Oracle 9 Internet Application Server
      Section 5.6.  Conclusion
      Chapter 6.  The Internet Network
      Section 6.1.  Standards Bodies
      Section 6.2.  The ISO/OSI Reference Model
      Section 6.3.  IEEE 802 Specifications
      Section 6.4.  TCP/IP
      Section 6.5.  Talking Over the Internet
      Section 6.6.  Dynamic Host Configuration Protocol
      Section 6.7.  Conclusion
    Part 3.  The Software of the Internet
      Chapter 7.  Empowering the Internet-Enabled Information Infrastructure
      Chapter 8.  Java
      Section 8.1.  Object Orientation
      Section 8.2.  The Java Programming Language
      Section 8.3.  Introduction to the Java Platform
      Section 8.4.  Java Specification Request (JSR)
      Section 8.5.  JavaBeans
      Section 8.6.  Conclusion
      Chapter 9.  eXtensible Markup Language
      Section 9.1.  The Origins of XML
      Section 9.2.  XML as a Medium of Exchange
      Section 9.3.  The All-Powerful Wizard of XML
      Section 9.4.  Parsers: Nothing Happens Until Someone Sells Something
      Section 9.5.  XSL: The Internet's Rosetta Stone
      Section 9.6.  XML in the Real World
      Section 9.7.  Conclusion
      Chapter 10.  Common Warehouse Metadata
      Section 10.1.  What Is Metadata ?
      Section 10.2.  Metadata and IEBI
      Section 10.3.  Types of Metadata
      Section 10.4.  The Central Metadata Repository
      Section 10.5.  Enterprise Data Model
      Section 10.6.  OMG & OMA
      Section 10.7.  Common Warehouse Metadata Interchange
      Section 10.8.  The CWMI Architecture
      Section 10.9.  XML Metadata Interchange
      Section 10.10.  Summary
    Part 4.  Building Relationships Over the Internet
      Chapter 11.  Look Outward Angel
      Chapter 12.  CRM in the Internet Age
      Section 12.1.  The Customer-Driven Organization
      Section 12.2.  The Ultimate in Customer-Driven
      Section 12.3.  CRM in the Internet Age
      Section 12.4.  Conclusion
      Chapter 13.  Swimming in the Clickstream
      Section 13.1.  The Importance of Customer Identification
      Section 13.2.  Understanding Customer Behavior in the Internet Age
      Section 13.3.  The Clickstream
      Section 13.4.  Cookies
      Section 13.5.  Conclusion
      Chapter 14.  Personalization
      Section 14.1.  Defining Personalization
      Section 14.2.  Data Mining
      Section 14.3.  The Data Mining Process
      Section 14.4.  Summary
      Chapter 15.  The Road Goes Ever Onward
      Section 15.1.  One Last Visit with Billy Boy
      Section 15.2.  Web Services
      Section 15.3.  Go Gently Into that Dark Night
      Section 15.4.  Summary
      Appendix A.  Recommended Reading
      Appendix B.  Glossary
    Index

Top

URL  0130409510

 


Internet-Enabled Business Intelligence
Internet-Enabled Business Intelligence
ISBN: 0130409510
EAN: 2147483647
Year: 2002
Pages: 113

flylib.com © 2008-2017.
If you may any questions please contact us: flylib@qtcs.net