Abstract

managing it in government, business & communities
Chapter 5 - Using Spreadsheets as a Decision Support Tool: An Application for Small Businesses
Managing IT in Government, Business & Communities
by Gerry Gingrich (ed) 
Idea Group Publishing 2003
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This chapter discusses a model that has been set up to assist small businesses in the decision-making processes associated with setting up a Web site by which they can interact with their customers. Specifically, the chapter addresses the use of a spreadsheet to support decision-making processes in relation to the level of capital needed to devote to the Web site and who should be used to develop it. The chapter describes the process followed, from the initial SWOT analysis used to collect information about the business to the decision-making process modelled in the spreadsheet.

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Managing IT in Government, Business & Communities
Managing IT in Government, Business & Communities
ISBN: 1931777403
EAN: 2147483647
Year: 2003
Pages: 188

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